Platinum Rouge

1 - About Platinum Rouge

• Address: 11753 Sheppard Ave E, Scarborough
• Neighbourhood: Rouge E11, Scarborough, Toronto
• Storeys: 12
• Units: 227
• Built: 1991
• Builder: Marchant Building Corporation
• Building Type: High-Rise
• Suites: 966 sqft - 1361 sqft
• Average Price: $425 / sq. ft.

2 - Overview of Platinum Rouge

Completed in 1991, Platinum Rouge is a 12-storey high-rise condominium located at Sheppard Avenue East and Kingston Road in Scarborough's Rouge E11 neighbourhood. Built by Marchant Building Corporation as an original construction project rather than a conversion, this 227-unit building represents the residential high-rise design standards of the early 1990s.

The building serves as a mature residential anchor in the area, positioned strategically between suburban surroundings and major arterial roads. Its floor plates were specifically designed for residential living from the ground up, offering a well-established community environment that contrasts with the smaller, modern developments being planned for the region.

3 - Suite Sizes & Value

Platinum Rouge offers spacious suites ranging from 966 square feet to 1,361 square feet. These larger floor plans provide more generous living spaces than many contemporary downtown high-rise developments, featuring traditional room configurations that offer clear definition between living areas.

At an average price of $425 per square foot, Platinum Rouge represents one of the most accessible entry points into the Toronto condominium market. The building ranks 191st in price among 287 condominium buildings in Scarborough, making it an attractive option for buyers seeking value. The combination of affordable pricing and generous suite sizes delivers a compelling cost-per-square-foot ratio compared to new construction in Toronto's central neighbourhoods.

4 - Building Amenities & Features

Platinum Rouge provides a comprehensive range of amenities primarily located on the 4th floor:

• Gym and Exercise Room
• Indoor Swimming Pool with Sauna
• Tennis Court and Squash Court
• Party Room
• Concierge and Enter Phone System
• Indoor Parking Garage with Visitor Parking
• CCTV Security System

5 - Location Highlights

The building enjoys proximity to diverse recreational, educational, and commercial amenities:

Parks & Recreation: Royal Rouge Tot Lot, Tallpines Park, and Adams Park provide green space and recreational opportunities for residents of all ages.

Education: The area serves both families and students with access to Centennial College, University of Toronto Scarborough, West Rouge Junior Public School, and Chief Dan George Public School.

Dining & Services: Local establishments include Wimpy's Diner, Port Union Fish & Chips, LaManna's Bakery, The Black Dog Pub, and Rylander Pharmasave.

Transportation: The location offers excellent connectivity with immediate access to Highway 401 and convenient public transit via the Sheppard East bus route at Sheppard Avenue East and Kingston Road.

6 - Living in Rouge E11

Rouge E11 is designed as a family-oriented neighbourhood that also accommodates a significant student population due to its proximity to major post-secondary institutions. The area successfully balances residential tranquility with educational vitality, creating a diverse community environment.

Residents benefit from nearby green spaces like Adams Park and local retail options along Sheppard Avenue East. The neighbourhood maintains its community-focused character while providing excellent connectivity to the broader Greater Toronto Area through both Highway 401 access and public transit options.

7 - About the Developer

Platinum Rouge was developed by Marchant Building Corporation in 1991. The company completed this 12-storey high-rise as part of the residential expansion occurring in the Scarborough-Rouge area during the early 1990s building boom.